Freedmen Heirs Foundation has developed the innovative Social Mass Balance Program (SMB), designed to significantly enhance the integration of Black farmers into the competitive agricultural marketplace. This program is particularly aimed at retailers, wholesalers, and agribusinesses seeking to diversify their supply chains and commit to social responsibility in their business practices by supporting Black farmers.

Objective of the Social Mass Balance Program: The program’s primary goal is to create a transparent, equitable U.S. agricultural supply chain where products from Black farmers are promoted and prioritized. SMB operates on the principle of creating a balanced and fair platform for Black farmers, helping them gain visibility and access to major market players.

Key Features of the Program:

  1. Transparency in Product Sourcing: The Social Mass Balance Program ensures that products sourced from Black farms are traceable, allowing businesses to confidently communicate their sourcing ethics to consumers. SMB provides a clear and transparent method for reporting social impacts, which helps to build trust with farmers, consumers, investors, and stakeholders who increasingly demand ethical and responsible business practices.
  2. Balanced Sustainability Metrics: Often sustainability efforts focus predominantly on environmental and economic aspects. The SMB framework ensures that social factors receive equal attention, leading to a more balanced and truly sustainable agricultural supply chain.
  3. Economic Viability: The initiative is structured to funnel more proBits back to Black farmers via long-term contracting opportunities. SMB can increase the share of agricultural inputs sourced by Black farmers into major supply chains resulting in higher incomes over time.

Benefits to Retailers, Wholesalers, Agribusinesses:

  1. Enhanced CSR Profile: Participation in the program enhances a company's corporate social responsibility profile by actively supporting diversity and economic equity.
  2. Market Differentiation: Offering products that are sourced through socially responsible programs can differentiate a brand in a competitive market, appealing to a growing demographic of socially conscious consumers.
  3. Reliable Supply Chain Partnerships: The program facilitates long-term partnerships with Black farmers, ensuring a reliable and ethical supply chain.

Engagement Opportunities: Businesses can engage with the program through direct partnerships and funding opportunities. Current SMB funders/partners include Cargill and UNFI Foundation.

The Social Mass Balance Program represents a tangible step forward in correcting historical imbalances in agriculture, offering a robust model for businesses ready to make a meaningful impact. For companies looking to be at the forefront of change in agricultural sourcing and community support, this program offers an excellent platform to begin that journey.

For more information on Freedmen Heirs Foundation’s Social Mass Balance Program, contact us.